# Emilly Humphress — AI Workflow Builds for Small Business > Done-for-you AI workflows for small business owners. One stuck workflow, fixed end-to-end. ## Overview WhiteBoston LLC is a solo consulting practice founded by Emilly Humphress in July 2025. Emilly builds AI-powered workflow systems for small business owners across the United States. The work targets the manual processes, scattered tools, and tribal knowledge that cost owners time, leads, and attention. The thesis: most small business owners do not need another tool to learn. They need someone to look at how the work actually happens, build the missing piece, and leave them with something that runs. ## Service: AI Workflow Build An AI Workflow Build is a one-time done-for-you project. Emilly fixes one stuck business workflow with practical AI support. Common workflow categories: - Lead follow-up and CRM flows. Catch new inquiries, draft replies, update the right place, and keep follow-up out of the owner's head. - Content and website systems. Turn ideas, customer questions, and local knowledge into pages, posts, social drafts, and reusable content. - Custom dashboards and admin views. Pull scattered pieces into one view so the owner can see what happened, what is stuck, and what needs a human. - Internal process automation. The manual workflow nobody has had time to fix. Builds are constructed inside the tools the client already uses where possible. No tool migrations forced. ## Pricing Three tiers, in order of engagement: ### Workflow Scope (step one) - 30-minute fit call - Written scope document with the proposed build - Clear price before any commitment - Honest "not a fit" answer if appropriate ### AI Workflow Build (main offer) - $1,500 to $5,000 range, typical project around $2,000 - One-time done-for-you build - Built workflow, fully working - Walkthrough video - Plain-English handoff document - Constructed inside existing tools where possible ### Workflow Care (after launch, optional) - Monthly retainer - Ongoing tuning of the system - Add the next small automation or dashboard view - Updates to prompts, pages, flows, and handoff docs - Direct email and Telegram access for quick questions ## Process (Four Steps) ### 1. Find Fit call plus scope. Emilly and the owner look at the work that is slow, manual, or too easy to drop. They pick the one workflow worth fixing first. ### 2. Map Plain-English plan. Emilly maps current state, target state, and where AI can help without forcing a tool change. ### 3. Build Done-for-you setup. Emilly builds the workflow, connects the tools, tests the steps. The owner stays close enough to steer without doing the work twice. ### 4. Handover Working setup. Walkthrough video. Plain-English handoff document. Optional ongoing Workflow Care if the owner wants help with the next stuck part. ## Ideal Client Profile Verticals: local services, real estate, agencies, consultants, home services, trades, clinics, creators. Best fit: - Runs a small business where too much still lives in the owner's head - Wants AI in the business, but not as a science project - Has leads, content, reports, follow-up, or client work slipping through cracks - Wants one person who can listen, build, explain, and stay close after launch Not a fit: - Wants only a course, templates, or prompts to use solo - Needs a big enterprise AI strategy or committee process - Hopes one magic tool will fix a process nobody has named yet - Not ready to show how the work happens today ## Frequently Asked Questions **What is an AI Workflow Build?** A one-time project where Emilly fixes one stuck business workflow with practical AI support. That can mean lead follow-up, a CRM flow, a dashboard, a content engine, a website system, or an internal admin tool. **Can Emilly stay on after the first build?** Yes. The main offer is a one-time build, but some clients keep her on for Workflow Care: ongoing improvements, prompt updates, new workflow pieces, and steady AI advice as the business changes. **Does the client need to know what to build before applying?** No. The client only needs to know where the work feels stuck. Tell Emilly what is slow, repetitive, confusing, or easy to forget. She shapes that into the right build. **How does Emilly pick what to build?** Start with the workflow that would make the week feel lighter if it ran better. She looks for lost time, dropped leads, stalled content, scattered handoffs, or places where the owner has quietly become the system. **Does Emilly build everything herself?** Yes. Clients work with her directly. She may use existing tools when that is smarter than custom work, but she is the person mapping the workflow, building the system, and explaining how it works. **Does the client need technical people on their team?** No. Most of her work is for owners who do not have a technical team. She keeps the language plain and builds around the tools the client already uses where possible. **How much does it cost?** Most builds run $1,500 to $5,000, with the typical project around $2,000. A light advisory setup is different from a custom dashboard, CRM flow, content engine, or full website system. Apply with the problem you want fixed and Emilly will quote the exact number. ## Founder Emilly Humphress - Title: AI Workflow Partner - Company: WhiteBoston LLC - Founded: July 2025 - Based: United States - Background: operations plus software engineering ## Representative Builds ### Glen Robison Real Estate 49-page Astro site with custom admin dashboard, Cloudflare D1 backend, and an automated blog pipeline. Designed for Google search and AI search visibility around local buyer questions. ### Go With Goad (David) Custom content dashboard that turned a scattered content process into a single workflow covering blog posts, social posts, carousels, video clipping, and cover generation. ### Multi-site setup (Michelle) Connected three sites — HomesOfYankton, MoveMeToSoDAK, and MainStSystems — with shared workflow patterns and admin tooling. ### OpenClaw advisory (Cody) Practical advisory workflow that helped a builder sort ideas, choose tools, avoid dead ends, and keep an AI setup moving. ## Related - Main site: https://ehumphress.com - Apply: https://ehumphress.com/apply - DIY track: https://opsbyclaw.com (templates, playbooks, office hours for owners who want to learn first) ## Contact Direct application form at https://ehumphress.com/apply. Goes straight to Emilly.